OUT & ABOUT AT OUCH!!! SHOESBITION

UCHE NNAJI & UGONNA OMERUO OF H.O.N

O.C UKEJE & UCHE NNAJI

Fashion or better still style entrepreneur Uche Nnaji's Ouch!!! invited friends and customers on Sunday, May 4, 2014 to the launch of his new fabulous shoe collection. It must have been a great time at the ''Shoesbition'' like the collection launch was tagged, judging by the number of people that were in attendance and the buying frenzy we heard later went on.

The Ouch! brand in the few years of her existence has moved from just fashion merchandising of other people's brand to the manufacture and merchandising of their own Ouch! brand. From shirts, to pants (trousers), polo tops, jackets, suits, shoes & accessories & so much more. The brand is gradually becoming a growing entity with various outlets in various areas known as Ouchlets!!!

From selling clothes to friends and others while in school then, Uche Nnaji has gradually turned his passion into a well celebrated brand that employs several staff members now. And in the past years he has even won several awards for his discipline & diligence. Kudos!!!!

Check out the pictures of the ''shoesbition''

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WHEN UCHE NNAJI HOOKED DELECTABLY GORGEOUS AMAKA. CHECK OUT THEIR IGBA NKWU PICTURES

ELATED UCHE & AMAKA

 

THE WEDDING CAKE

BRIDE & FRIENDS

It was a gathering of heavyweights on Saturday, August 31, 2013 somewhere in the suburb of Lagos, when the handsome and very hardworking boss of lifestyle brand known to all as Ouch! took as wife his heartthrob of many years the delectably gorgeous & very humble Anthonia Onwamaka at their traditional wedding ceremony known to the Igbos as Igba Nkwu. 


Uchechukwu Nnaji is the multi-talented budding musician & style entrepreneur, who has taken his lifestyle brand from a one branch store to that of many stores in just over a few years and along the way, the young style-preneur has garnered many awards on his sleeve to show for his passion & hard work.

Now that the first few steps into holy matrimony has been taken by the gorgeous couple, mind you according to the revered Igbo tradition, the couple are now fully married and now referred to as husband & wife, but since both are Christians, their white wedding (holy matrimony) which they have tagged a 'very private affair' is set for before the end of September 2013 (we hear that the church do, is at most a hundred people, very close family/friends affair). The venue of the church solemnization would be communicated to those friends & family members that would get the invitation cards. The couple from what we hear are doing their best to avoid unnecessary fanfare which is to be expected. 

We hear that the very beautiful reception that would follow the church wedding is going to be a big fashion event. Expected to grace the occasion are the likes of Ralph Lauren, Roberto Cavalli, Karl Lagerfeld, Mai Atafo, Christian Louboutin, Calvin Klein, Valentino Garavani, just to mention a few, for those top names that might not attend, their brands are expected to feature very prominently. The occasion is expected to be a meeting place of fashion giants.

Back to the Igba-Nkwu, it was a beautiful occasion, which had many very stylish & very fashionable friends of the duo in attendance. Groom was decked out in some very impressive pieces made by his own label -Onye Eze by Ouch!!While the gorgeous bride's outfit was by Clothes Limitless Patterns.

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OUT AND ABOUT AT THE UNVEILING OF OUCH! BRAND AMBASSADORS

The beautiful event was the unveiling of the 3 gorgeous brand ambassadors of the clothing label Ouch!. The label had just moved into the female sector of the market, after doing extra-ordinarily well with the male sector. The Ouch!brand was first introduced to the market several years ago as a premium stockists of some of the best labels in the market. After a few years in the market, they moved on from just stocking other people's brand into making their own premium apparels for men with the label OUCH! Their top class men products were referred to as Ouchfits! It was a bold move that seem to have paid off and that established the brand as an household name & an award winning one at that. Allowing for the opening of several Ouchlets!

After several research into the female market, the brand recently decided to make its mark on that aspect of the market also by launching its own Ouchaholics! brand, which is how their female line is tagged. To show how important they have taken this particular sector of the market and also known for doing things properly, they have engaged 3 delightsomely gorgeous ladies to help propagate their brand ideals. There is the Ex-Most Beautiful Girl in Nigeria 2007, Munachi Gail Teresa Abii Nwankwo, 25, who is now a rapstress or better still, a celebrated hip-hop artist now. There is also another ex-beauty queen, a former Miss Nigeria UK 2009/2010, who is also a model and a budding actress, Dabota Lawson, while the 3rd personality is the very gorgeous and articulate stylist to the celebs and stars, Miss Yolanda Okereke. The idea is to basically cover the lifestyle industry with their products as much as possible, so coming soon would be bedding & furnishings, perfumes etc from Ouch!

To witness the unveiling of the brand ambassadors were several friends of the brand and very loyal Ouchaholics! Who had all gathered to catch a glimpse for the first time, the first collection of jackets for the new Oucharegeous! Female line. It was commendation galore for the brand's Md/ creative director, Mr Uche Ouch! Nnaji, the award winning, young style-preneur of note, who seem to have done well again. Many of those who came felt the new line was a very well thought out idea.
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As usual we took some pictures and they are here for your viewing delight. All the pictures were taken by Abiola Aloba, for MM. They are copyright protected. Use without permission would be dealt with appropriately.

MUNACHI ABII, EX-MBGN 2007

THE BRAND AMBASSADORS & UCHE NNAJI

EX-MISS NIGERIA UK 2010-DABOTA LAWSON

TOP STYLIST-YOLANDA OKEREKE

ICE-PRINCE ZAMANI & FRIEND

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PHOTO OF THE DAY- UCHE NNAJI & DABOTA LAWSON

Uche Nnaji is the young entrepreneur behind the growing fashion conglomerate known to all as OUCH! The young and handsome dude, who is also a budding music artist, is really doing well for himself. 

Dabota Lawson on the other hand, is a young, gorgeous and vivacious lady, who used to be the former Miss Nigeria UK 2009. Her name mean's father's wife in Kalabari, it's a form of saying 'the apple of the father's eyes'.

We came across this picture of the 2 recently and we fell in love with it. We are not saying much, anyone can make any inference they like. We are just saying we like the 2 of them together or better still the body language.......... In the picture!

UCHE & DABOTA

UCHE NNAJI CELEBRATES BIRTHDAY & RELEASES SINGLE

Style entrepreneur and budding musician-Uche Nnaji the MD/CEO of the fashion brand-OUCH! Had a double pronged event recently at his Flagship, located on Admiralty Road, Lekki Phase 1 on the Island. It was the occasion of his birthday and the launch of his music single.  Many didn’t know the young and handsome entrepreneur could sing, so out of curiosity loads of his friends, came out thinking to make good fun of him. We can tell you all for a fact, that Nigeria has gotten a new international Music star in the making in Uche.

Mr. Nnaji serenaded all that came to wish him a happy birthday with his soulful voice, has he sung the single to the delight of all, he made a very good impression, so much so that many wished him well, as he takes on another fantastic creative frontier. We pray he succeeds, where many have fallen by the wayside.

The new single is titled-Call Me, a contemporary slow ballad, done in style of many Rhythm and Blues great. We love the fact that, he did not over-stretch himself by wanting to do more than his gift would allow, but did a song that many would quickly gravitate towards. We hear the song is already receiving massive airplay. When asked, when the full body of works would be ready, seeing that the first single was done fantastically well and receiving good review, Uche stylishly replied, ‘’we would take our time to do it, having the mind that we want to deliver a world class body of works’’. We trust that he and his crew would be able to deliver on the promise.

Loads of Uche’s friends were in attendance at the very informal event, we saw his friend and business partner Omena Daniels, Ohimai Atafo and his wife, Scott Igbene, Ugonna Omeruo, Freeze,  Julius Agwu, Timi Dakolo, Charles Granville, MC Abbey, Aisha Salami, Latasha Ngwube, Dabota Lawson, Adejoke Adepashe, Emem Ema, Adebola Williams, Adebayo Akindun, Maleek Shehu, Moriam Musa, Omoye Uzamere, Abiola Aloba and others.  All pictures supplied by CHP Fotos. 

BIRTHDAY BOY & BUDDING MUSICIAN- UCHE NNAJI OF OUCH!

DABOTA LAWSON

HOUSE OF NWOCHA'S UGONNA OMERUO

UZOR OSIMKPA & UCHE NNAJI

ADEBOLA WILLIAMS & LATASHA NGWUBE

DELPHINE OKORONKWO & UGONNA OMERUO

ADEJOKE ADEPASHE

AISHA SALAMI & OMENA DANIELS

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