CASSIA REBRANDS... Unveils it’s classy look and ETTNNIIKKI menu.

Monalisa Chinda & Charles O'Tudor

Joseph Edgar 

Charles O'Tudor & Lanre Ogunlesi

Cassia Restaurant and Bar located in the heart of G.R.A, Ikeja, unveils an exquisite cuisine of its ethnic meals in a grand relaunch on the evening of Sunday the 10th of November.

Within the past 3 months of its rebranding, this culturally immersed restaurant has been causing a stir with its newly renovated exterior that showcases a modern look and its quiet and cosy interior featuring framed pictures of our heroes past adorning its walls, an efficient staff structure and a mouth-watering taste of the EtNnIiKkIi with an exciting twist.

Specialties include Ekpang nku-kwo, Plantain Veggie, Coconut Rice, Sea food Okro, Native Rice, Cassia royal etc.

A TRACK RECORD OF SUCCESS
Over the last couple of years, Cassia has consistently delivered on its array of ethnic dishes and in an effort to take it one notch higher they engaged the professional services of ADSTRAT BMC, Africa’s premiere brand consulting firm ran by Charles O’Tudor and one of the partners, Ekaete Ibritam has this to say,

“After several years of operation, we saw the need for a holistic rebrand and we invited Charles O’Tudor of ADSTRAT, Africa’s premiere brand consultant to oversee the process from start to finish and the resultant effect is what we have today, a modern and homely environment that competes with any in the global space”

Ekaete with her sister, Anietie Isang who are joint partners in the Cassia project, have been instrumental in bringing about the success of the restaurant up to this moment as their culturally inspired curating skills have earned the restaurant the recognition and respect it has garnered so far..

In a brief interview with one of their regular clients Mr. Rotimi Ismail he said, “It’s comfortable and quiet, I eat here because I feel like I'm at home”

According to Charles O’Tudor the Group Principal Consultant of ADSTRAT BMC, the consulting firm behind the rebranding - Cassia is an African brand with a Nigerian twist, this new brand identity reflects aristocracy, passion and purity. Its people are passionate about their function and you, the client. To them, service is second nature.
Their ambience reflects their innate attributes - Passion for excellence and painstaking attention to details.

Their menu - a reflection of their core EeTtNnIiKkIi influence. Proudly south-south with a blend of unadulterated Nigerianism. Their promise - Consistency, Consistency and Consistency.
This is what drives them.
Each opportunity to serve you is a constant reminder of why they are here...because of YOU.

CASSIA – Cuisine Redefined.
Reservations are to be made via the company’s contact person [indicated below] with emphasis on ethnic meals. The restaurant accommodates up to 60 guests with sitting arrangements in the restaurant, bar and VIP Lounge. It is open to rent for small events such as hangouts, birthdays and corporate gatherings..

Through this branding refresh and as it is included in their commitment, Cassia aims to celebrate and connect more with the creative spirit of the Nigerian culture through its delivery and do same for each and every one of its guests.

To stay in touch with the brand:
Cassia Restaurant and Bar
(+234) 803 527 7809 | (+234) 803 520 1238 | (+234) 803 338 4333 Email: info@cassia.ng
Website: www.cassia.ng
Facebook: Ettnniikkii Cassiang
Instagram: @Cassia.NG Twitter: @NG_Cassia Linkedin: Cassia NG.

More exciting pictures below.

SPIRITUAL BRANDING BY CHARLES O'TUDOR ON FOR JUNE 20, 2019

Undoubtedly Charles O'Tudor, Mr. O2ygenation & much more has done extremely well for himself, especially for a man that's just clocking 48. The guru behind the award winning communication & branding firm would be clocking 48 come June 20, 2019, and as his own contribution to the society that has given much to him, he has thought to intimate and inspire others on his journey so far.

It takes peace in the innermost for one to be able to tap into our super rich, super conscious, which in actual fact is the bedrock of wisdom. So Charles the man would take all of those interested on the journey to self discovery. Hear him-

#COBMC03...
Got the pioneering spirit?
Desire more beyond the existing status-quo?
Then, this is for you.
This year we are challenging all the notions about entrepreneurship and intrapreneurship.

We invite ONLY those with the #PioneeringSpirit to #COBMC03 [  Season 3 of The CharlesO’Tudor Brand Master Class ]
with the theme #SPIRITUALBRANDING.

What is #SpiritualBranding and its significance in the branding space?
In a nutshell it is;

It is the act of creating compelling brands based on the principles of true and honest practices.
Connecting and staying connected to the SUPREME being on all platforms and living out a life that’s pleasing to HIM through a well thought out and deliberate strategy. Same must uphold all the tenets of transparency, global standards and consistency.


#COBMC03 shall host the presence of panelists in the distinguished persons of Producer, Singer/Songwriter, Publisher and one of the most controversial entertainers in Nigeria; Charles Oputa populaly known as Charly Boy, Award-winning actress and Movie Producer; Chioma Akpotha, Idol West Africa Winner (2007) and singer; Timi Dakolo, Chief Strategist and Nigerian Thought Leader; JJ Omojuwa, Brand Strategist and Managing Director of Bubez Foods; Ijeoma Ndukwe, former MD/CEO of Aquila Asset Management Limited; Joseph Edgar and certified Personal Nutritionist and Weight Loss Expert; Barr. Adedamola Ladejobi.
The speakers at the event include Renowed Speaker, Global Business and Leadership Strategist; Olakunle Soriyan and CEO/Vice Chairman of Fine and Country West Africa; Udo Okonjo.
The Masterclass is free of charge but pre-registration is required.
To reserve your slot please click on www.charlesotudor.com


APPLICATIONS close on the 10th of June,2019.
#COBMC03 is #FREE.

BRAND SPECIALIST EXTRAORDINAIRE CHARLES O'TUDOR GETS NOD FROM PRO. BEN AYADE

As if to say thank you very much for the past and welcome back on board again by the State Government of Cross River, ably led by Professor Benedict (Ben) Ayade, the Executive Governor of the rich and very beautiful South-South state; PR Guru, Brand Specialist extraordinaire and Communicator par excellence, Charles O'tudor has been engaged by successive governments to help repackage and re-brand the image and the perception of the state and how people, both inside and outside view the oil producing state. The result of this mandate given to him is to be unveiled next week towards the celebration of Cross Rivers @ 50 anniversary.

O'tudor, who is the principal consultant and head honcho at one of West Africa's best strategy brand- Adstrat, is taking off from where he left before, though in another capacity. His extraordinary handprints​ are all over Cross River, where his expertise many areas He was said to have done an extraordinary job when he was engaged then by the government of Liyel Imoke as the head of the Parastatal in charge of outdoor advertising and signages in the state. According to the many encomiums that came his way while saddled with that responsibility, he was able to bring discipline and sanity to what was then seen to have been in utter chaos before, thereby earning good returns for the government. He was also the brain behind many other laudable projects like Destination Cross River, Carnival Calabar just to mention a few.

Now that he has been engaged for another great assignment, expectations are already high and there's​ palpable excitement in the state, as many already know that he has the uncanny ability to always deliver on given mandates​.

Charles O'tudor who is very well known in and outside the industry for his ability to come up with award winning brand principles which are unique to himself, such like oxygenation of brand ideals, deoxygenation of archaic ideas and principles just to mention a few, is expected to immediately help add life to how the state known as the People's Paradise is perceived.

We wish him the very best in this new assignment.