FOR LANRE DA SILVA AJAYI LIFE BEGINS AT 40!

Lanre Da Silva-Ajayi is undoubtedly one of Nigeria's best designers. In fact she's one of the most internationally recognized Nigerian designer right now and one that's home based at that. Her atelier, is in Lagos, precisely Dolphin Estate in Ikoyi, Lagos, Nigeria.

She is one of the very few in the cutthroat industry, where you are up there today and gone tomorrow that has helped to place Nigeria, on the world map, while also placing her name high up there when it comes to the fashion industry.

At the age of 27 years old in 2005 after she had returned to Nigeria from her studies in the UK, where she had bagged a 1st degree in Business Administration at the Coventry University and a 2nd degree (Masters) in Finance from the University of Leicester, she founded her award winning ams quite successful eponymous brand better known now simply as LDA.

It has been a roller-coaster of a magic carpet kinda ride ever since. A decade and 3 years in the fashion industry since that humble beginning in 2005. And like an acorn that was well planted in a good soil and one that has been very well nurtured ever since, she has grown in leaps and bounds ever since then, dazzling all comers year after year with her awesome and incomparable creativity and great charm, from Lagos to London to New York to Paris and more, winning converts in droves as they experience her offerings. In fact Lanre's celebrity following, which cuts across the young and not so old, is one of the most impressive of any, with those loyal to her mesmeric amd nearly magical creations not willing to shift base, whatsoever.

So today, Monday, August 6, 2018 is the very married, mother of 2's 40th year on earth. Her beautiful birthday at that and the friends and associates of the successful lioness of a creative maven have been besides themselves with joy, blowing her trumpets unstoppably and banging and thumping their drums in unmitigated celebration of her.

We too, having been swept off our feet by the excitement, are happy to flow in the euphoric air while wishing her the very best of a new lease of life.

Happy birthday Lanre!

VOGUE ITALIA PRESENTS VOGUE TALENT, WHO'S NEXT? ROOTING FOR LANRE DA SILVA AJAYI

LANRE DA SILVA AJAYI & ANNA WINTOUR

On Wednesday September 17^th, Nigerian Designer, Lanre Dasilva Ajayi showcased its S/S 2015 Rock Delight collection at Palazzo Morando, Milan Italy.  This was made possible by Vogue Talent, the yearly Vogue Italia event that presents designers from Europe and beyond to an international retail audience and fashion industry heavyweights who get to know the next design talent.

In furtherance of the LDA vision to be a cutting edge brand, the designer creates timeless pieces that stand the test of time.  The LDA brand is proud to have been selected to present at the Vogue Talent event which further entrenches the position of African Fashion on the global fashion scene.

The Fashion Label was sponsored to the international event by the Guaranty Trust Bank SME MarketHub, as part of the Bank’s efforts to put local talents on the global map.

 

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MUSIC MEETS RUNWAY 2013 UNVEILS THE 5 ICONIC DESIGNERS

Music Meets Runway unveils 5 iconic designers who will be showcasing at this year’s edition. Also showing his wedding collection on the date is Mai Atafo.  Music Meets Runway (MMR) has successfully showcased Nigeria’s talent in the fashion and music industry in the past years and has also encouraged up and coming designers by giving them a platform for recognition. 

This is the 3^rd edition and its tagged ‘iconic’, which features our established home designers who are trailblazers and internationally recognized with several awards, reputable brand partnerships and participation in fashions shows (local & international) to their credit.

MEET THE DESIGNERS

 OKUNOREN TWINS

eKehinde and Taiwo Okunoren have been in the business of designing sophisticated African and European styled suits for over a decade. The duo launched their first line of suits at the very young age of 19 and have continued to rise steadily to prominence ever since. Their most recent accomplishments include the showcasing of their latest designs at the 2012 Arise Fashion Week, an event that was flooded with the who’s who of the African fashion and entertainment industry.

TAIWO & KEHINDE (OKUNOREN TWINS)

 G.O.O.D. Music’s latest addition, D Banj, was also seen sporting a custom made suit by the twins during his sold-out 2013 DKM Concert. Over the years, DJ Caise, Naeto C and Don Jazzy are a few of other celebrity clients the twins have dressed up for red carpet events (and in Naeto C’s case, his very own wedding). 

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LDA RAZZLES & DAZZLES AT THE GTB LFDW 2013 WITH 'COLOUR STORM'

THE EVER VIVACIOUS LANRE DA SILVA AJAYI

In our opinion, the LDA brand is the most improved fashion brand in Nigeria. Year after year, we expect them to disappoint, but instead season after season the brand continues to evolve, opening for us new chapter after another in their quest to become one of the world most respected fashion brand. So far they are one of the few Nigerian international brand that can hold their own anytime with the best of international brands from anywhere. 

We are never bored by LDA, something new and interesting would always unfold, either in the fabric used or the cuts or the colour mix or combo, something striking always. Their collection at the just concluded GTB LFDW 2013 was tagged 'COLOUR STORM'. 

Truly & truly, we fell in love with the collection, which brought to fore a bit of nostalgia of the best of decades past. See the full head of hair on the heads of the models on the catwalk, the funky, retro style of the designs which spoke so much of the very good of the 70's style now redone in today's glam. 

We love it when we can see that a brand has given good thought towards a collection, from start to finish, from a beginning that ends well.

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LANRE DA SILVA, LAKIN OGUNBANWO & KEM KEM STUDIOS APPEARS IN VOGUE ITALIA

LANRE DA SILVA AJAYI

It’s the dawn of a glorious time, as our great talents are being recognized world over. We got a link from a friend some days ago. That shows 3 of our Nigerian born talents being showcased in VOGUE ITALIA magazine- the very lucky ones were- the awesomely gifted Lanre Da Silva-Ajayi of the LDA brand, ace-photographer-Lakin Ogunbanwo who prior to coming back home, had studied Photography in what many have come to consider the home of style & sophistication-Paris, France and the awesomely creative Kemi Solomon of the now famous KEM KEM Studios. Kemi is now a veteran sort of, in the growing world of fashion in Nigeria, she’s known for her extraordinarily beautiful Aso-Oke material that is specially made by her. Would one expect less from an alumnus of such prestigious institutions as London School of Fashion & Massachusetts College of Arts?

LAKIN OGUNBAWO'S PIX

KEM KEM