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Thursday, December 8, 2011

MANGO STARTS THE COUNTDOWN TO CHOOSE THE WINNING BLOGGER OF THE “MANGO LOVES LOOKBOOK.NU” COMPETITION


The brand is looking for a replacement for last year’s It Girl, blogger Andy Torres






Five fashion bloggers will compete for the title: Spaniard Alexandra Pereira (http://www.fashionsalade.com/lovelypepa/), Filipino Camille Co (http://itscamilleco.com/), Kasia Gorol (http://www.fashionsalade.com/jestemkasia) from Poland, Lua Pérez (http://www.le-happy.com/), a Peruvian currently living in New York, and Cosette Munch (http://crackcosette.com/) from Sweden. 

ALEXANDRA PEREIRA FROM VIGO

CAMILE-CO FROM MANILA

COSETTE MUNCH FROM STOCKHOLM

KASIA GOROL FROM POLAND

LUA PEREZ FROM PERU
But only one will be chosen to become the next MANGO It Girl and receive a $10,000 check to the charity of her choice. Community members will only be able to visit the Lookbook.nu website http://lookbook.nu/mango and choose their favourite until Sunday 11 December.


The contest consisted of two parts. In Part 1, the bloggers had to create a MANGO look and upload it to the Lookbook.nu website. Out of the 50 bloggers most voted by the community, MANGO judges chose 5 finalists. At the end of November, the finalists flew to Barcelona to compete in Part II of the contest: a photo shoot in Barcelona ’s emblematic Parc Güell with a MANGO styling chosen by themselves.

MANGO is the Spanish clothing retailer with the strongest online presence. Its first website was created in 1995 and five years later, in 2000, it opened its first online store. It currently has a trend blog “Keep the Beat”, a Facebook page with 2,800,000 fans, 2 Twitter profiles (twitter.com/Mango and twitter.com/HeByMango), as well as its own Premium channel on Youtube, youtube.com/mangofashion.











 
Barcelona, 5 December 2011 – MANGO, the Spanish clothing retailer with the most international projection, commences its open voting today to determine the brand’s next “It Girl”. Following last season’s contest, MANGO loves Fashion Bloggers, when blogger Andy Torres was named the indisputable new It Girl, MANGO announced its newest contest at the end of September, this time in collaboration with Lookbook.nu, the world’s largest online community of bloggers and fashionistas.

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