Swedish premium
vodka brand Absolut, the world’s
number one premium Vodka produced by Pernod Ricard, has stepped up the ante yet
again and this time they are making their mark in Nigeria. The proverbial brand
which has always been known to collaborate with artists such as Andy Warhol and
Jean- Paul Gaultier to create special editions is set to launch in Nigeria, its
latest creation, Absolut Unique.
Absolute Unique is a limited
edition of nearly four Million bottles, each uniquely designed and individually
numbered. No two bottles are alike. For the consumers, there is a wealth of
different expressions to choose from as each bottle reflects the individuality
of each of us. Unique packing with the same great product.
Launched last
year in other parts of the world, Absolut
Unique, a truly innovative and eclectic edition is all set to launch the
flamboyant bottles at a private event in Nigeria at Reeds restaurant Lagos
Nigeria, on May 10 2013.
Absolut Unique is the only limited edition any
spirit manufacturer has done in which every single bottle is different than the
other. To realise this work of art, Absolut re-engineered their entire
production process which involved setting up splash guns and colour-generating
machines programmed with complex coating, patterns to ensure that no two
bottles are alike. They would practically have to create 94 quintillion bottles
before two similar bottles would appear. Please see link to production video http://www.youtube.com/watch?v=Q0Rgle8LsL4
Only a few
hundred of these collector’s items are available in Nigeria.
Absolut Unique is One of a kind. Millions of
Expressions!
For all press related matters
please contact:
Ms Onah Nwachwukwu
Email-onahlucia@yahoo.com
Telephone- +234 803 3239132/ +234 702 5631331
1 comment:
Aloba, thanks for telling us it's sponsored.
I just forwarded the link to my hubby, he'll patronise them well. Lol.
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