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Saturday, June 11, 2011

CADBURY FINALLY APOLOGIZES TO NAOMI CAMPBELL

After the uproar caused by the Cadbury Bliss advert, that the top model found very insulting & hurtful, the company responsible for the said advert have finally admitted their mistakes and have apologized, in a statement on their website-                                                                                 ''Cadbury understands that our latest advertising campaign for Cadbury Dairy Milk Bliss caused upset to Naomi Campbell and her family. Cadbury takes its responsibility to consumers very seriously indeed and we would never deliberately produce any marketing material we felt might cause offence to any section of society. It was not our intention that this campaign should offend Naomi, her family or anybody else and we are sincerely sorry that it has done so.
We can confirm that the advertisement is no longer in circulation and we will not be using it in future marketing for Cadbury Dairy Milk Bliss.
We have been in discussions with Naomi's solicitors and can confirm that they have accepted our apology on her behalf as a conclusion to this issue.''

So it seems everything is now sorted out. The only snag was that Naomi thought they took their time before apologizing, though she accepted the plea anyway.

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